Failing
for Dollars...
Dear
Associate,
I
plunged into a side business in 1996. I had no background,
and little training. And of course, it became a failure.
But
I learned that "it" was not the one that failed.
It was "me" who failed. Those were tough words to
own up to.
I
watched others who knew exactly what they were doing. And
I asked myself:
"What
does it take to become successful like them?
Why
wasn't I blessed with their talents?
How do I earn that kind of money?"
I
had to admitI was clueless.
Then
one side business led to another, which led to more failures.
It wasn't the failures that disturbed me as much as not knowing
why I failed.
Then
I was introduced to self-development: getting coached from
success leaders who walked their talk. I must confessI
wasn't a big fan. I hadn't picked up any books since college,
and "reading" was no longer in my vocabulary.
But
I highly respected my friend who introduced me. He said, "Listen
to these tapes and tell me what you think."
It's
because of those circumstances that I'm writing you today.
You see, I had chosen my vision and was living it. Little
did I knowit was a tiny one.
My
job paid well, but I became braindead. My mind turned into
mush. The repetitive patterns subdued my right-brain creativity.
Or more accurately, it testifed I had little brainwave activity
to begin with.
I
devoured the books and tapes, took on a few mentors, and became
a serious student. But this time, I chose my faculty and my
courses. I didn't have to pick from a limited school list.
I
played tapes while driving to work, read books during my breaks,
and booked flights to attend seminars. I learned to invest
in myself, break bad habits, and change course. I have
to admitchange isn't fun. Just necessary.
So
I traded my tiny vision for a larger one. I knew I had found
my calling. A calling I couldn't see before.
And
I bet you have a larger vision than the one you're living.
You
have dreams and goals that have been latent for years. You
know it's easier going lateral than vertical. And you have
layers of hidden fears... of failure... and success.
Which
is why I'm writing you...
I
have been where you are now. I have struggled with the same
stuff you do. And I have transformed from a person who didn't
believe in myself, to a person who helps people strenthen
theirs.
Which
is why I'm publishing this special weekly e-zine.
Each
week we'll explore what's holding you back from success. We'll
touch on surface stuff as well as the stuff that's beneath
the surface. We may touch on topics that will hit a nervebut
that's okay. Because it's usually the topics we have difficulty
with that are the ones holding us back the most.
We'll
learn together - you and I - for we are partners in this fellowship.
If you're looking for a guru, please count me out. I am not
qualified to be your guru, but your guide.
And
because many of you are involved in business, I'll share moneymaking
marketing strategies that can transform your promos overnight.
This is not the stuff you get from university professors whose
only claim to fame is rewriting someone else's marketing book.
This is real world, in-the-trenches techniques that can mean
the difference between profits or losses.
Each
issue of Tommy's Tease won't be restricted to a rigid format.
If there's a pressing issue that needs addressing, we'll head
in that direction. I designed it this way because most of
us are living patterned, structured lives. And we need a shot
of creativity and spontaneity if we expect to see beyond the
ordinary to reach higher levels of success.
So
I have to ask, "What are you failing at lately?"
If
you're not failing at allyou may not be trying very
hard. You're comfortable in your comfort zone. You're guilty
of taking baby steps and not venturing from the crib.
Which
means your one-year goal has now become a seven-year goal.
The Mercedes you wanted doesn't come in your color. And of
course, it's childish to show up the Joneses.
Hogwash!
Failing
is part of the success equation. Everyone fails. But only
those who get back up have a real chance at reaping the rewards.
Please
don't make failure your goal, but picture it as the ultimate
teacher. Once you've gone through it, sort it inside a folder.
Just like this e-zine.
So
don't treat failure as an enemy or something to avoid. It
will come. The secret is not giving up at the first sign of
disappointment. Keep focused on your goals and you'll learn
to leverage failure to your advantage.
Warm
regards,
Tommy Yan
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Tommy Yan helps business owners and entrepreneurs make more
money through direct response marketing. He publishes Tommy's
Tease weekly e-zine to inspire people to succeed in business
and personal growth. Get your free subscription today at www.TommyYan.com. |