| Copy
Critique: $1,000—$2,000 (Single marketing campaign) |
Nothing
is more important than persuasive copy to acquire new clients,
get them to buy, and placing larger orders. Improve your
conversion rates by transforming your marketing materials,
moving prospects to open their billfolds, and send you their
money. |
Website
Critique: $500—$1,000
Special 5-week Website
e-course...
|
Most
business websites look generic, institutional and impersonal.
And some look rather cheesy. If you're wondering why your
site gets a lot of traffic but few sales, invest in a critique
that will locate incongruency, visual syntax, and bad copy
issues. |
| Ads:
$500—$5,000 |
Nothing
clever or gimmicky. Client-centered ads that drive traffic
and response to sell products, services or generate leads.
One-step or two-step approach. |
| Headline
Creation: $200—$250 |
Probably
the most critical, yet overlooked aspect of most marketing
campaigns. Headlines have one major job: to draw prospects
into your message. Without a compelling headline, your promo
will lose sales that should have been yours. |
| Speaker
One Sheets: $1,500 |
One
of the keys to getting booked by Speaker's Bureaus. You'll
discover why positioning and posturing can make you in high
demand and charging higher fees. And why too many keynotes
will kill your brand. If you're not making at least five
grand a speech—this isn't for you. |
| Complete
Speaker's Packet: $5,000 |
Show
off your expertise, share testimonials, brag about the clients
you've helped, explain the real value you offer, and dominate
your marketplace. Create an informational buzz that will
leave meeting planners salivating to book you. Designed
for the serious keynoter. |
| Magalog:
$15k—$20k |
The
ultimate prospecting resource for branding and positioning.
Never leave your prospects wondering what you do. Position
yourself as the expert and invite qualified leads to hire
you. Showcase your products, services, websites, and keynotes.
This can double or triple your fees instantly. |
| Sales
Letter: $12k—$20k and Percentage of Sales |
Connect
with your targeted prospects on a personal level, shatter
their resistance, make them lose sleep if they don't place
an order, and then direct them to their credit cards. Designed
for the serious entrepreneur or business owner. |
| Website
Concept: $1,000—$2,500 |
Position
yourself and your company as the one people love to do business
with. Create "stickiness." Offer products to sell.
Capture e-mail addresses to market to forever. And the secret
to increasing conversion rates. |
| Complete
Web Makeover: $25k—$50k |
One
of the most important steps to building your brand in your
industry. Position yourself as the definitive expert in
your field, hire yourself out to speak and charge higher
fees. Includes a domain name, website, complete web copy,
USP, shopping cart, e-commerce, and e-zine development. |
| Consulting:
Call for solutions to your specific marketing campaigns
and shift your sales into overdrive. |
Discover
hidden treasure in your company, maximize your budget, and
trim the fat on excess waste. Build an online database that
captures names while you sleep. Develop low-, mid-, and
high-end information products for backend sales. Promote
your products through workshops and seminars and sell via
back-of-room. Participate in joint venture deals that will
acquire new customers. And more... |
